The animation route is excellent for breaking down complex information into digestible bits, its a widely used tool within the marketing space. 

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Animation benefits:

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• The ability to produce an immersive virtual world to aid in your message.

• The efficiency of engagement through the use of dynamic charts and graphs

• Animation offers a twist from live-action footage which can be beneficial under some circumstances.

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3D Animation:

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• The ability to model and render products which could still be in development and non-existent, for use in videos.

• Renderings of interior or exterior locations to serve as the blueprint for future construction projects.

• Free to model a product from scratch.